Best Practices for Website Header Design
In any website design, a very important role is played by the header. A productive and creative mind is required for designing it. In order to make a decision whether a particular website is good or not, a user takes 50 ms and all this information has been provided by Google. The customer familiarizes with the brand during this time only.
How will you define a website header?
A web page’s top section is known as the website header. It comes in the form of an invitation in the first few seconds when a site loads. It is basically the webpage’s strategic part. In a few second’s time, it has to give the visitor all the necessary details about the website. Sometimes for the site’s various sections, separate ones are designed by the designers. As an example, for web pages, leaving a small strip can be good but for the homepage, a large one is required. However, it is necessary for these to be consistent. Always use the homepage header’s abbreviated version on the other webpages. A practice of website design of this type is considered as very good.
What is included in the header of a website?
Does the visitor have some basic questions like which brand is this? Which products does it offer? What are the ways to contact the people working in the company? Their answers are given by it. Along with this, a site’s identity and quality are also shown by it. The header of a site has some basic elements which are:
- Search
- Navigational elements
- Headline or text
- Call to action
- Brand identifier or logo
It is not a good idea to immediately add all these. The harmonious arrangement of the information and its presence in abundance must be in balance with each other. Include the information which is necessary and the links which are important. It will not be beneficial to overload a header. Also, don’t leave too much empty space in it. A visitor will leave if in a few seconds he is unable to identify your interface and he will not come again. He will visit the other site of poor quality if your header is bad.
How will you design a website header?
If you want to design a header section then you need to be creative. Always try to make it useful, concise, and memorable.
Size of the header
What should be the header image size for a particular site? It is not fixed. However, some people think that it is better to put efforts in order to make it effective for all screen sizes. What will you do if there is a difference in the resolution in two same-sized screens? So, if you follow the concept of exact pixels then it will not be a good idea. Always try to prevent the material of the content from interfering with it. So, make it different. This must be large for landings and smaller for informational resources.
Visual hierarchy
A new visitor to an unknown site always starts with the screen’s upper left corner. It is possible that he doesn’t get the required details in that part. As a result of this, he can consider it as a non-standard and tricky webpage.
- Placement of logo – It will be right to place the logo in the middle of the screen if it is round-shaped. However, it will be less effective in comparison to those situated at the left.
- Navigation – Don’t use a large number of links on your site. It can confuse visitors. When a visitor navigates through your site, you can guide him by using hover effects.
- CTA – Place call to action by following the visual hierarchy principles.
Make the header fixed
As per the standard of web designing, design the webpage like whenever you scroll on the webpage, navigation follows you. It is known as “sticky header”. A fixed one serves good in mobile designs as well as in desktop. The customer experience can become very good with this.
Use relevant images
Use those images in it which communicate the business information directly.
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